FOR IMMEDIATE RELEASE:
02/03/2009
Burger Planet
12 Burger Way
Gary, IN 6543
Phone: (850) 876-4322
Fax: (850) 876-4321
Email: burgerplanet1@gmail.com
Website: www.burgerplanet.com
BURGER PLANET HIGHERS FITNESS GURU TO IMPROVE CUSTOMERS QUALITY OF LIFE
GARY, In – Burger Planet hires new fitness guru Jayne Petersen as they move to help every American increase their health. In the last year they have been making improvements to make their food healthier then it currently is, they have made simple additions of lettuce wraps or sliced apples on the side. With Jayne Petersen they will be dive into the health industry reminding people that eating the food they love is great, as long as you tie it with good fundamentals of health. With tours around the country and new advertisements they will remind their loyal customers that they are moving forward to a new age of health.
Burger Planet has been pleasing customers around the world for seven decades, serving 52 billion customers and counting, growing rapidly all over the world currently having 8,921 franchises in the U.S. and in 17 different countries. With this much success they have served customers with their simple, sustainable, fantastic food. Mr. Mullenbach the CEO of Burger Planet said “Burger Planet cares about its customers. For more than seven decades, the company has succeeded because it put customers first. We listen to our customers, and our customers desire healthy choices.” The hiring of Jayne Petersen will remind customers that Burger Planet cares, and are still progressing.
Jayne Petersen is a fitness guru currently the president and CEO of Looking Glass Inc. a multi million dollar fitness and health enterprise located in Burbank, Ca. Petersen’s success is driven by her feelings on health that people can have one bad food choice a day when the rest of your meals come from a list that she has developed. Moderation and 20 minutes of activity a day are the key to a healthy lifestyle. Petersen focus’s on women ages 30 to 40 working on increasing their health, with Burger Planet having the same target audience they make a great team. Petersen states “The company believes in encouraging customers to live healthier, active life styles and I have spent my life trying to teach women that lesson.”
Corny the clown has become a child icon attracting children around the world and has become a symbol to mothers around the world of Burger Planet, the company they trust. In Burger Planets new plans they will team Corny and Petersen to tour the country helping women and families alike. Petersen will focus on helping mothers to increase their knowledge on health and corny will remind the children of their favorite restaurant and how much fun he really is.
Events will start on May 12th in New York, New York, on May 14th a New T.V. commercial will air showcasing low carb entrees, in June promos will proceed to 12 different Burger Planets around the country focusing on providing nutritional packets and advice to consumers, in July visits to seven shopping malls will end the new kick off of Burger Planet.
Burger Planet is dedicated to helping their customers, and progressing. Mr. Muellenbach states “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the companies overall focus on healthy life styles.” This new improvement of this popular company will be spread across the nation, with media following closely behind.
Additional Information Contact:
Public Relations Specialist
Amber Winward
(801) 623 - 9954
email: pramber@gmail.com
Tuesday, February 3, 2009
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Your press release needs to be AP style, it isn't all the way. I would rearrange the Headline to say something like, Burger Planet is promoting healthy lives with the help of Jayn.... Jayne is your tool, the image is healthy food/living. I think your third paragraph has good info at the end and the first part is not as important. I think, if she is a guru, people know about her already...We aren't trying to hype up her, we are trying to hype up Burger Planet.
ReplyDeleteI really love your ending, great and powerful!